Our identity as design firm and what we stand for

Alskar Design is an industrial design firm in Amsterdam with a strong team of experienced designers and product developers.

A bit about us

We have been in business for over 10 years and worked on many projects in different sectors. Back in 2006 we started the company as Bluelarix Designworks. In 2017 we changed our name to Alskar Design. We did not merge, we were not taken over, we just felt a new name could better express our identity and story.

During the years dozens of sports products, medical devices, high quality consumer products and tools for professionals are designed by us, won awards and are successfully deployed worldwide.

Our name and identity

Alskar is an unknown destination. Its sound reminds to regions like the valley of Zanskar, Alaska or Madagaskar. Our name symbolises going where no one went before. Developing products that have never been made before. Exploring the boundaries of strong innovation and product design. We are well prepared, have the best tools and decades of experience. Our team is ready to lead your expedition.

Exploration is wired into our brains. If we can see the horizon, we want to know what's beyond.
Buzz Aldrin

Man cannot discover new oceans unless he has the courage to lose sight of the shore.
Andre Gide

We shall not cease from exploration.
T. S. Eliot

Explore. Dream. Discover.
Mark Twain

Exploration is really the essence of the human spirit.
Frank Borman
Design firm for human focused industrial design.

Innovation with positive effects

We strongly believe that product design should contribute to a positive change in people's lives. We want to use product design for good.

Sometimes such a positive change is rather small, yet also important, like helping people to exercise more with the Philips ActiveLink.

Sometimes a change can be large, like helping people to fight illness with a product that helps them to inject medicine themselves. We help companies to take courageous steps that lead to such innovations.


Facilities and tools

Tools are of course just tools. They do not create the design quality, but having some good tools does help to keep quality up and work more efficient. Apart from a great team of talented industrial designers and product engineers, we also offer the following tools, networks and facilities:
  • modern design studio, with dedicated spaces for sketching, ideation and 3d cad engineering.
  • large workshop for interaction, prototyping and testing.
  • Alias Design for class A surface modelling, SolidWorks for 3D CAD product engineering.
  • 3D printer for creation of fast mockups, apart from the quick foam based handmade models that we create.
  • large network of national and international prototyping manufacturers that create for us high quality parts from rubbers and plastics till aerospace grade aluminum or magnesium and medical titanium parts.
Design firm for product design

What we stand for

In our industrial design process we continuously keep people in mind. Like in the case of an wheelloader machinist that can keep better concentration due to a better design of the interior of the machine.

We design, create mockups and prototypes, run user research and test interaction and ergonomics on real users, creating a long-lasting meaning for people.
  • We care about people
  • Beauty and meaning is a perfect combination
  • Excellence in creativity
  • All we do is teamwork
We do not run projects for industries that in our view harm the health and well being of people or animals.


Our History

The plans for starting the design firm were made in 2006 in Norway where founders Andreas and Maria were invited by a group of Norwegian entrepreneurs in the Nordfjord aera to create a design firm for industrial design. These plans did not become a reality in Norway, but in the Netherlands.
  • Right at the start the design firm was founded in a small town in the north of the Netherlands, called Bluelarix Designworks.
  • In 2008 we added knowledge in the fields of electronics development and embedded software, apart from concept design, engineering and human factors.
  • In 2010 we moved the design firm to a new facility called the Kauwgomballenfabriek, a refurbised factory in Amsterdam.
  • In 2011 a dedicated lab space was added to our design firm for electronics design, interaction design and prototyping.
  • In the beginning of 2013 we moved the design firm into a bigger space in the creative hotspot "De Overkant" an old diesel engine factory in Amsterdam Noord.
  • In the beginning of 2014 we added more space to the design firm, as the growing team and bigger projects did not fit anymore.
  • In 2015 we added new people to the team and we won two 'best sports products' awards on the ISPO.
  • In 2016 we added new people to the team and added a large workshop, right next to our design firm.
  • We renamed the company to Alskar Design in 2017. The new name better tells the story of who we are: exploring the boundaries of innovation and product design. Leading your expedition.
Mercy Ships

Hospital ship Africa Mercy

We love the work Mercy Ships does.

Mercy Ship's hospital ship Africa Mercy provides free lifesaving surgeries for people where medical care is nearly non-existent. It’s the world’s largest civilian hospital ship providing state-of-the-art care to those in desperate need—free of charge.

Many people in Africa have little or no access to healthcare. There are only 2.5 physicians per 10,000 people in Africa, compared to 33.3 physicians per 10,000 in Europe. So the Africa Mercy brings volunteer medical teams and sterile operating rooms directly to people who would otherwise go without care.

We love the way they volunteer to make a positive change. Therefore we support Mercy Ships.




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Sustainable growth starts with product innovation

Your business needs pro-active product innovation and industrial design to grow. Uncovering opportunities, good product design and initiating smart strategies are the building blocks that will help you.

We'd love to come on board early to help you with product development from idea to manufacturing. Our industrial design firm works with your team through unique look-in-the-kitchen sessions, our effective single-developed-concept strategy, helping you to manage risk and keep focus.

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