concept design
Sketching and concept design development allows our team to see what your new product will look like before it’s made. It helps to quickly assess idea’s and turn the vision in a realistic product.
sketching
By exploring different possibilities, concept design encourages innovation. Our designers experiment with new ideas and technologies to create new products. And the visual concepts are a powerful way to communicate ideas. They help ensure everyone involved in the project has a clear understanding of the product vision.
And finally, the early designs help us to assess the feasibility of a product. This includes considering factors like cost, materials, and manufacturing processes.
This stage is mainly about creating sketches of innovative functional solutions, form exploration, creating ergonomic solutions, integration of components, connections and parts, quickly testing with rough mockups.
look in the kitchen
During the concept design phase, we have a so called ‘look-in-the-kitchen’ session with your team. We present concept directions in sketch-form, functional and technical solutions, manufacturing solutions and mockups.
Together with your team we discuss focus, risk, level of ambition and make a decision which concept direction to develop further.
one concept
Obviously at the start we explore many directions and idea’s and show many of them during the ‘look-in-the-kitchen’ meeting. But in our senior team we also make choices and select and combine the best idea’s into a design direction that we believe is the best for you.
This means we do not fully develop three concepts, from which you will need to choose the best. We show you what we think is the best concept direction and together with your team we make small adjustments to the concept design direction.
After the ‘look-in-the-kitchen’ meeting, we continue to develop the chosen concept direction in digital sketch form, with attention to shapes, product structure, materials and the various components that make up the product.
We create detailed sketches with cross-sections, splitlines, fillets, etc. in preparation for the technical development and 3D CAD modeling.
models
During the concept design stage we create mockups and models and evaluate them on functionality, ergonomics and performance.
Creating models is a crucial part to see if the solutions we think are good actually work well.
We test the models and use the outcomes in further sketching sessions and concept development.
next step
Now your product has been designed as a concept we smoothly enter the phase of engineering to bring more detail to the new product.
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