about us

We are a specialized product design studio. Entrepreneurs and leaders work with us to create the best bicycles, sport products and medical devices.

design studio

Since 2007 we executed over 120 complex design and development projects. Our products won awards and are used worldwide.

Our clients build on our experience and are determined to make their vision come true. They understand that the development of the best products of tomorrow does not come with consensus, but is driven by experience and leadership.

believes

We embrace experiment and innovation.

We only work on projects that we believe are good for people.

We strive to develop solutions that do not harm nature.

We eliminate any unfair profit-seeking and do not merely pursue growth.

design team

Our team consists of passionate designers and engineers with many years of experience in the development of bicycles, medical devices and sports products.

In addition to being very good designers, our senior people are also project leaders. This means that you will deal  directly with our designers during your project.

menno
senior industrial designer

menno kroezen

Menno is leading very demanding innovation projects. He loves the challenge to find the sweet spot each time through an iterative process with regards to ergonomics, aesthetics, interaction and manufacturability. He has a lot of experience with bike design and development.

He is passionate about cycling and mountain biking.

Experience
Many years of professional experience, worked earlier for NPK Design, Brabantia and Squease.

Education
Master in Industrial Design at Royal College of Art and the Design Academy Eindhoven.

rik
senior design engineer

rik verkerk

Rik serves our clients with industrial design engineering and high-end product development and leads large design projects. The combination of functional quality and design is what appeals to him. The challenge to find sustainable solutions for technical challenges, which suit within the design vision, triggers him to develop himself day by day.

He is passionate about technology and mountain biking.

Experience
Many years of professional experience, worked earlier for NPK Design.

Education
Industrial Product Design at The Hague University, Mechanical Engineering.

maria
senior human factors

maria kouzmina

Maria serves our clients and design team with research. Her research is partly general into new materials, human behaviour, nature inspired solutions, circular opportunities. And partly project driven into ergonomics and experience design.

She is passionate about nature, diving and swimming.

Experience
Many years of professional experience in research and design processes.

Education
State University of Saint Petersburg, Social Psychology OpenUniversity, circular economy at the Delft University of Technology.

laurens
senior industrial designer

laurens bos

Laurens serves our clients with industrial design, innovative solutions, product engineering and is leading some projects. He continuously searches for solutions and improvements, that help to make the world more beautiful for people. He has a lot of experience with complex projects, both in the product development stages and design stages, is keen about the details and has great design sketching skills.  

He is passionate about kite surfing and mountain biking.

Experience
Many years of professional experience, worked earlier for Paco Raphael and Johnny Loco Bikes.

Education
Industrial Design Engineering at the Amsterdam University.

andreas
founder & ceo

andreas knol

Andreas is the first point of contact for our clients. He ensures that all design processes improve continuously, with a focus on bikes, sports and medical products. He loves design that contributes to improvements in people’s lives and is heavily involved in high-end bicycle development.

He is a passionate mountain biker and rides a lot in Croatia, having a broad experience in bike testing and development.

Experience
Many years of professional experience in innovation, design and product development.

Education
Product Vision at Delft University of Technology, Business Administration at Hanze University, Design Engineering at NHL University, Cradle to Cradle Certified™ Catalyst

industrial design engineer

pieter stol

Pieter always tries to find elegant holistic solutions for complex problems, considering the entire life-cycle of a product. Not afraid for a challenge and always eager to learn new skills.

He is passionate about restoring an old Mercedes and playing the contra bass.

Experience
Multiple years of professional experience, worked before at Aito and Wolk.

Education
Integrated Product Design at the Delft University of Technology.

industrial design engineer

klaartje laane

Klaartje serves our clients with industrial design, creating outstanding product concepts and innovative solutions. She solves complicated puzzles and develops something that she can fully support, that has real value to end users. She is idealistic and as her father is an architect, design is in her genes.

She is passionate about mountain bikes, ice skating and sustainable initiatives.

Experience
Multiple years of professional experience, worked earlier for African Clean Energy and interned at Gispen.

Education
Industrial Product Design at Rotterdam University, Honours Program at Rotterdam University, Intensive Design Program at Howest University.

senior design engineer

jaap doornbos

From an early age Jaap has been intrigued by why things are the way they are. Becoming a bicycle mechanic was an obvious step, which he did for 9 years. Nowadays he is passionate design engineer already for many years and has worked on a wide variety of projects, varying in scale, physical size and complexity. From small series and local production to large-scale production on a global level for international customers.

He has a deep passion for almost anything on two wheels.

Experience
Many years of professional experience, worked before for  Reggs Design.

Education
Product Design Engineering at the Utrecht University.

industrial design engineer

pieter stol

Pieter always tries to find elegant holistic solutions for complex problems, considering the entire life-cycle of a product. Not afraid for a challenge and always eager to learn new skills.

He is passionate about restoring an old Mercedes and playing the contra bass.

Experience
Multiple years of professional experience, worked before at Aito and Wolk.

Education
Integrated Product Design at the Delft University of Technology.

industrial design engineer

henriette lauridsen

Henriette is a curious and ambitious designer with a passion for people-oriented design and technology. For her, design is about trying to improve people’s lives. She approaches design challenges in a hands-on way, prefers to work in a great team and works on concepts, strategy and engineering.

She has a passion for cycling and competes in tough endurance competitions in Europe.

Experience
Multiple years of professional experience, worked before at FLEX/design.

Education
Industrial Design Engineering at the Aalborg University in Denmark.

our name

The name Alskar resembles an unknown destination. Its sound reminds to regions like the valley of Zanskar, Alaska or Madagaskar.

The name of our product design studio symbolizes going where no one went before. Developing products that have never been made before. Exploring the boundaries of strong innovation and product design.

partners

Where we feel it would help us to do a better job on a project, we may bring in collaborators to help us. Mostly these contractors are working in the field of product testing, product certification, electronics, software, manufacturing and assembly. We do not work with freelance industrial designers on our projects, all the design work is being done by our core design team.

Confidentiality of project and client information is important, so when contractors need access to confidential information, they will need sign a mutual NDA with us and will receive only small bits of project information that is specifically relevant to them.

educational cooperation

We cooperate with universities, higher educational institutions and their students in Europe, like the TU Delft, Universidada da Coruna, Politecnico di Milano, Hochschule Pforzheim, UTBM, Hochschule Coburg, l’École de design Nantes Atlantique, Hogeschool Rotterdam, Strate, Ecole de Design à Sèvres & Paris, ISD Valenciennes, Hogeschool voor de Kunsten and UPV Universitat Politècnica de València.

discuss your project

We help our clients to be able to offer beautiful, innovative products. From the first initial idea till manufacturing. How can we help you?

Give us a call or write us an email. We will be back to you within a day.

Get your free
designguide

Entrepreneurs and leaders work with our specialized product design firm to develop the best bicycles, sport products, medical devices and professional tools.

The Designguide helps you understand what is needed to make your product a reality.

Fill out the form and get started with the Designguide.

get your free Designguide

Entrepreneurs and leaders work with our specialized product design firm to develop the best bicycles, sport products, medical devices and professional tools.

The Designguide helps you understand what is needed to make your product a reality.

Fill out the form and get started with the Designguide.